Illustrative retail buying scene

Request a branded sleeve as a packaging proposal for a named SKU, rather than assuming that a retail logo can be added at the catalog price. State whether the toy, its existing retail pack and the carton arrangement must remain the same. Feasibility, minimums and cost need a separate written quote.

Do not create a final dieline from a product photograph or the toy’s dimension. Ask for the current packaging dimensions and an approved dieline for the exact pack the sleeve will fit.

Sleeve request brief

SKU and packName the exact SKU, product version and retail pack to be sleeved.
DimensionsRequest measured pack dimensions and dieline; identify which measurements are still unknown.
ArtworkProvide store name, artwork ownership confirmation, file format and requested placement.
Information spaceReserve the required product identification, warnings, traceability and buyer-provided barcode area.
Quantity and costingAsk for minimum quantity, setup or sample charges if any, unit price and effect on carton packing.
ApprovalRequest a labeled proof or sample and a written approval step before production.

Separate a sleeve from a product redesign

A sleeve proposal does not establish that the toy’s material, filling, mold or testing scope remains unchanged. Ask which part of the specification the change affects and which documents or approvals need to be checked for the intended destination.

If the supplier proposes a different retail box or inner pack to accommodate the sleeve, request revised dimensions, unit counts and packing photographs. Do not carry the old carton assumptions into the new quote without confirmation.

Approve the information as well as the color

Review the proof at its actual printed size. Check that product identification remains legible and that the proposed sleeve does not obscure required information on the original pack. Any barcode must come from the responsible buyer or brand process; this article does not supply or validate a GTIN.

Save the approved artwork version, sample reference and agreed quantity with the order. Reconfirm the quote if the artwork, package or requested quantity changes. A request for customization is not confirmation that the service is available.

Catalog source and next step

Product figures use the Squishy Toys Wholesale catalog snapshot supplied with this guide. Prices are indicative EXW and require current confirmation. Availability, shipment dates and cross-SKU mixing have not been confirmed.

Compare the current catalog and send a SKU-based quote request.